Marketing Operations Specialist at Aiven36

We’re a global team of over 400 people, working together to push the boundaries of open-source technology and multi-cloud solutions. Our vision is to help developers, builders, and creators bring their ideas to life with speed and simplicity, by providing a cloud data platform that makes open-source databases, search, streaming, and application infrastructure easily accessible to everyone. The Role: The Marketing Operations Specialist is the "engine" of our marketing. In this role, you will be responsible for the timely, accurate, and high-quality deployment of all marketing campaigns—from intricate email nurtures, events to global webinar series. Your focus is on process excellence, technical accuracy, and ensuring that our lead routing logic works flawlessly to support our sales pipeline. As a key member of our global Marketing Operations team, you will serve as the technical lead for the marketing solutions. You will work closely with the Marketing, Sales and RevOps teams and have the assets, segments, and workflows they need to meet their ambitious growth targets. What You'll Do: • End-to-End Campaign Execution Support and Enablement: Build best practices to launch emails, landing pages, and automated nurtures based on stakeholder requirements. • Lead Management & Routing: Manage the qualification and distribution logic to ensure leads move efficiently through the funnel, adhering to strict SLAs with our Sales team. • Quality Assurance: Implement rigorous QA processes, including cross-browser testing, dynamic content validation, and lead-flow testing before every deployment. • Process Standardization: Design, establish and enforce templatisation to maintain a clean, scalable database and reporting capacities. • Support & Troubleshooting: Act as the primary technical point of contact for the marketing team, troubleshooting issues in real-time and providing platform training. • Optimization & Testing: Plan and execute A/B tests and user experiments to optimize conversion rates and improve the "Customer First" experience. What We're Looking For: • Experience: 2+ years in marketing operations or automation, ideally in a fast-paced B2B SaaS environment. • Platform Expertise: Hands-on administrative experience with Salesforce Marketing Cloud Account Engagement (Pardot) or similar MAP, and Salesforce Sales Cloud. • Technical Proficiency: Intermediate proficiency in HTML/CSS for troubleshooting email rendering and a basic comfort level with data/numbers (SQL is a plus). • Logical Mindset: A strong aptitude for conditional logic (if/then/else) and the ability to visualize complex lead routing and nurture flows. • Execution Focus: A "measure twice, cut once" attitude with a proven ability to create and adhere to strict execution checklists and QA standards. • Stakeholder Management: Excellent communication skills, with the ability to manage multiple requests and report status back to non-technical partners clearly. Amazing! What’s next: If you think Aiven is the place for you and that our Values align with yours, send us your resume and we’ll get in touch! Global Benefits: Our global benefits are designed to help you thrive and grow, personally and professionally: • Participate in Aiven’s equity plan. • Balance work and life with our hybrid work policy. • Choose the equipment you need to set yourself up for success. • Use your Professional Development Plan budget for learning opportunities. • Receive holistic wellbeing support through our global Employee Assistance Program. • Inquire about our Global Time Off Commitment (Parental and Sick Leave, as well as Personal Time) • Enjoy country-specific benefits for our global cast. How to Recognize and Avoid Employment Scams: There has been a rise in fake job postings used by scammers to get personal information. At Aiven, all of our emails relating to recruitment come from an @aiven.io, @greenhouse.io or @eu.greenhouse.io domain and all of our interviews are conducted by video call or in person. Our interviews will never occur via text or chat. If you’re unsure of the legitimacy of a job opportunity/offer pertaining to Aiven, please don’t hesitate to reach out to us at [Upgrade to PRO to see contact]. Equal Opportunities: Aiven provides equal employment opportunities to all qualified employees and applicants for employment without regard to age, gender identity, national or ethnic origin, religion, sexual orientation, physical and mental ability, marital and family status or without regard to any other similar personal attributes. Aiven complies with applicable local laws governing non-discrimination in employment in every location in which the company operates. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, training and any other terms and conditions related to employment. At Aiven we are committed to providing reasonable accommodations for qualified individuals with disabilities or special needs in our working environment and job application procedures. We make all reasonable accommodations for persons with disabilities or who otherwise need support to thrive in the workplace. We are committed to continuously improving workplace accessibility. There is an option to request a discussion in the application process but if you have any questions before applying please write to us at [Upgrade to PRO to see contact]. #LI-Hybrid