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DirectorFull-timeRustRailsAI
Salary Range
$136,000 - $184,000 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Head of Demand Generation to join CodeRabbit, an innovative R&D company focused on human-machine collaboration systems. This role will build a predictable pipeline and self-serve revenue engine for our developer-first product.
Key Responsibilities
- →Own marketing-sourced outcomes across PQLs, self-serve revenue, and sales-assisted pipeline
- →Build and run integrated campaigns across core use cases, segments, and personas
- →Own performance across paid search, paid social, retargeting, SEO, and partner co-marketing
- →Drive conversion from click to signup or install to activation to expansion
- →Partner with Product and Growth to define activation events and PQL thresholds
- →Design and supervise enrichment and orchestration workflows using Clay
- →Define clean stage definitions and dashboards for measurement and reporting
- →Hire, coach, and run a tight weekly operating cadence
Requirements
- ✓7–12+ years in Demand Gen, Growth Marketing, or Revenue Marketing for B2B SaaS
- ✓Proven ownership of pipeline, revenue, PQLs, activation, expansion, or CAC efficiency
- ✓Strong channel depth across paid search, paid social, retargeting, SEO, and landing page optimization
- ✓Strong experimentation mindset with a track record of running high-velocity A/B tests
- ✓Comfortable with PLG mechanics: activation, retention, expansion, product signals, and PQL design
- ✓Hands-on experience building and supervising Clay workflows
- ✓Working knowledge of CRM and automation systems like HubSpot or Salesforce
- ✓Strong written communication and copy instincts for engineering audiences
- ✓Operator mindset, high standards, fast execution, comfortable in an early-stage environment
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