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ManagerFull-timeGo
Salary Range
$108,800 - $147,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Product Marketing Manager to join our team at Esri. This role focuses on driving awareness, demand, and adoption of innovative products through our ArcGIS platform.
Key Responsibilities
- →Develop go-to-market strategies for Esri products
- →Spearhead the communication strategy for changes in product functionality, lifecycle, and pricing
- →Understand user and buyer needs to create personas, positioning, and messaging
- →Lead, coordinate, and execute product launches and product releases
- →Partner with cross-functional teams to communicate key product information
- →Create engaging content, including web pages, videos, case studies, and product resources
- →Provide insight into competitive capabilities
- →Develop and monitor key performance indicators to measure product performance
Requirements
- ✓2+ years of experience in product, industry, or corporate marketing; communications; business development; consulting; or similar field
- ✓Proven verbal and written communications skills
- ✓Strong interpersonal skills and ability to thrive in a cross-functional team environment
- ✓Experience with current marketing software, systems, and tools
- ✓Understanding of common marketing concepts and best practices
- ✓Strong project management and problem-solving skills
- ✓Ability to travel 10%-20% of the time
- ✓Bachelor's degree in business, marketing, or related field
- ✓Benefit
- ✓Medical, dental, vision, and life insurance
- ✓401(k) and profit-sharing programs
- ✓Vacation leave and paid holidays
- ✓Opportunities for personal and professional growth
