Loading...
ManagerContractRustGitGo
Salary Range
$120 - $140 /hour
About the Role
Nava is seeking a Consultant Product Marketing Manager to develop go-to-market strategies for emerging solutions that help accelerate client outcomes in government services.
Key Responsibilities
- →Define target audiences, customer journeys, and optimize the sales funnel
- →Drive positioning and messaging based on customer-vetted value propositions
- →Refine GTM strategy and product collateral based on market research
- →Work across product and business development teams to achieve sales and marketing milestones
- →Maintain and prioritize a collateral backlog with user stories and value propositions
- →Ensure coordination between functions toward common sales and marketing goals
- →Develop subject matter expertise on government tech stack and procurement
- →Represent Nava's solutions via demos and client calls
- →Work with product managers to ensure compelling product documentation and collateral
- →Bridge product, sales, and marketing teams for effective sales enablement
Requirements
- ✓8+ years in Product Marketing or related fields
- ✓Experience standing up product marketing processes from scratch
- ✓Proven ability to operate in ambiguity
- ✓Experience with customer-facing market research
- ✓Experience developing product marketing messaging and assets
- ✓Experience with market research and go-to-market strategies
- ✓History of building strong relationships across functions
- ✓Entrepreneurial spirit and startup experience
