Marketing Operations Manager at Shopmonkey

Marketing Operations is the operational backbone of our marketing strategy. This role leads the technical orchestration of our marketing tech stack and the standardization of processes required to scale engagement and quality pipeline. As the ultimate HubSpot authority, you will deploy the platform’s full technical potential to maximize funnel velocity and revenue attribution. Reporting to the Sr. Manager of Revenue Operations, you will be a revenue-minded leader, acting as the primary technical bridge between Marketing and RevOps to ensure our execution is perfectly aligned with business needs and data integrity. Candidates in the San Francisco Bay Area would be hybrid with 2 days/week in office As a Marketing Operations Manager, you will: • Architect and govern the end-to-end marketing automation ecosystem, ensuring seamless data flow between HubSpot, Web/Engineering, and Revenue Operations. • Orchestrate and maintain the Global Reporting Framework within HubSpot, ensuring 100% data integrity and providing a "single source of truth" for lead-to-revenue performance. • Partner with Marketing Leadership to design and scale a measurement program that proves the ROI and efficacy of all marketing spend. • Serve as the primary SME for the marketing tech stack, proactively sourcing and implementing new solutions (e.g., referral/partner platforms) to solve business bottlenecks. • Act as the operational bridge between Marketing, Web/Engineering, and RevOps to eliminate execution friction and accelerate campaign velocity. • Design and own technical tracking frameworks for major multi-channel initiatives, ensuring accurate attribution for high-stakes programs like SEMA or direct mail. To be successful in this role, you'll need: • 5+ years in Marketing/RevOps, specifically within a high-growth B2B SaaS environment. • Expert-level HubSpot proficiency with a track record of orchestrating complex automation and advanced data hygiene. • Technical Web & Tracking Fluency, including expert-level Google Tag Manager (GTM), GA4, and JavaScript-based tracking pixels. • The "Architect" Mindset: Ability to translate complex business goals into functional technical requirements for Marketing and Engineering. • Attribution Expertise: Hands-on experience with multi-touch attribution tools (e.g., Dreamdata) and lead-to-revenue reporting models. • Proven Project Orchestration for high-stakes, multi-channel initiatives (Events, Direct Mail, Digital) with 100% attribution accuracy. • Experience sourcing, vetting, and fully deploying new MarTech solutions (e.g., Partner/Referral platforms). • A "figure-it-out" operator who can diagnose and fix execution bottlenecks without constant developer support. In the United States the range is typically a salary of $120,000 to $130,000 + bonus program. The range provided is Shopmonkey’s reasonable estimate of the base compensation for this role. The actual amount will be based on job-related and non-discriminatory factors such as location, experience, training, skills, and abilities. Consult with your Recruiter during the initial call to determine a more targeted range based on these job-related factors. Why Shopmonkey? Shopmonkey has become an amazing environment where employees feel that they are valued as people, and not just worker bees. To ensure that our team thrives, we invest in the following perks (benefits below are mainly for U.S. based, full-time employees). Other benefits vary upon location outside of the United States, and employment status: 💪🏼 Health & Wellness • Medical, dental, vision, and life insurance benefits available the 1st of the month following hire date • Short term and long term disability • Employee assistance program • Reimbursement for a personal health and wellness membership • Generous parental leave • 401(k) available upon hire ✈️ Time Off • 11 paid holidays • Flexible time off - take the time off you need! 🥰 Giving Back • Matching donations for approved charitable organizations • Group volunteer efforts Check out our founder’s story, life page, or hear from real employees about what it’s like to work at Shopmonkey. Join our team of hungry, humble, smart people who love what they do, and change the auto industry by helping every shop thrive. About the Industry The U.S. is the second largest passenger vehicle market with more than 260 million registered passenger vehicles, and the global car repair market is estimated to be worth more than $500B. Shopmonkey aims to change the status quo and enable auto shops to become more efficient and give their customers a more delightful experience. About Shopmonkey Shopmonkey is the leading auto-repair shop software company; it is a cloud-based solution that helps auto-repair shops consolidate tools, save time, and streamline their entire operation onto a simple, easy-to-use platform. Headquartered in Silicon Valley and trusted by more than 3,500+ auto shops across the U.S. and Canada, Shopmonkey aims to change the status quo of the car repair market, estimated to be worth more than $500B. In 2021 Shopmonkey raised a $75 million Series C, supported by top-tier Silicon Valley venture capital firms Bessemer Venture Partners, Index Ventures, Headline, I2BF, and ICONIQ Growth. In 2022, Shopmonkey was named #4 on Forbes' annual ranking of America's Best Startup Employers list (and #1 in Business Products & Software Services). Shopmonkey was once again named as one of America's Best Startup Employers by Forbes in 2023 and 2024. Shopmonkey is committed to building a diverse and inclusive team. We are looking for team members from all backgrounds that are committed to the Shopmonkey mission. Shopmonkey provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Shopmonkey is committed to the full inclusion of all qualified individuals. In keeping with our our commitment, Shopmonkey will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact our Talent Team at [Upgrade to PRO to see contact]. Please note: Shopmonkey will never request sensitive information such as your social security number, bank account information, or other non-publicly available information during the application and interview process. If an applicant is extended an offer of employment, such sensitive information will be requested at that time. Shopmonkey will never ask you to receive and ship packages or goods as part of the interview. Other practices to be on alert for: • Contact initiated via unsolicited text message or cold call. Shopmonkey does not follow up with candidates through instant messaging applications. • Our Talent Acquisition team only corresponds from email addresses with the domain ‘@Shopmonkey.io’. If a generic email ID ending with Gmail/Yahoo or other domain is used while receiving a job offer or interview call, there is a likelihood of a scammer. • While some of our jobs can be found on third party job sites, all of our current job opportunities and descriptions are posted on Shopmonkey’s Careers page, or our official LinkedIn Company Page The U.S. Federal Trade Commission has published helpful articles to help individuals learn more about protecting themselves from recruiting scams and financial fraud. If you believe you were a victim of such a scam, you may contact your local law enforcement agencies. Shopmonkey is not responsible for any claims, liability, losses, damages, or expenses resulting from scammers or impersonators.